Usha Martin University, Ranchi Jharkhand

We are living in the middle of information era where digital media skills are in great demand. Like any other career options, a great career in digital media requires skills, experience, interest, networking and appropriate education. If you take a look at the statistics, there are 4.62 billion active digital media users globally, equating to 58.4 per cent of the total global population. This makes digital media a gigantic industry in the world. Over the past twelve months social media user numbers have seen strong growth with 424 million new users joining social media during this pandemic. Building a career in digital media is flourishing far better than a career in print or broadcast media. Digital media provides a vast array of career prospects such as digital advertising, social media marketing, web and app development, graphic and game designing. The  Faculty of Journalism and Mass Communication  of Usha Martin University helps build a successful career in digital media with its e

Today, in the context of academic discipline the significance and the career scope of engineering education have enhanced manifold. Today, engineering degree (B. Tech) is one of the most sought programmes among students (who have PCM/PCB in 10+2). Generally, students who have completed 10+2 in PCB/ PCM, they are eligible for   B. Tech admission,  in this case, the duration of B. Tech programme is four years. Apart from that, there is another way of B. Tech admission is   B. Tech Lateral Entry admission .   Many students are still not aware of B. Tech lateral entry programme and want to know about it. This post aims to shed light on B. Tech Lateral Entry, its eligibility, its advantages, and career scope. What is B. Tech Lateral Entry? According to the course curriculum and career scope, there is no difference between B. Tech lateral entry and regular B. Tech programme. There is difference in time duration and eligibility criteria. Generally, the duration of regular B. Tech programme is